How and why a billion people oppose online advertising
How and why a billion people oppose online advertisingMarketing
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Approximately 27% of Internet users block ads on their devices. This means that a very significant part of advertising messages does not reach the audience
18 psychological triggers: they will help you sell yourself more
18 psychological triggers: they will help you sell yourself moreMarketing
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To make good money on goods and services, it is not enough to do the work efficiently. You also need to sell it beautifully. We tell you how to do it.
Why is it impossible to resist cats in advertising? History of Catvertising Technology
Why is it impossible to resist cats in advertising?Marketing
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Cats are a kind of cute kids for us. And they behave so conveniently – like damn nice adults who don’t need anything from us, who don’
Push on emotions: promotion from the point of view of neurobiology
Push on emotions: promotion from the point of view of neurobiologyMarketing
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We are hopelessly irrational: we need brands to construct self-esteem, to understand who we are in the social hierarchy and to decipher social messages